asd is home to the 'free to access' online Advertising Slogans Database - endlines, straplines and taglines. The Advertising Slogans Database is an online database of currently appearing and appeared UK and USA advertising lines. The database details "who's saying and said what, where and when!"

Each week we feature a selection of current advertising straplines newly entered into the database. This week-ending 5th July 2009 we feature a selection of straplines currently appearing in the UK and USA media.

• Move fast. Move smart..... Dorner
• Let your mind wander..... The Economist
• A little price, a lot of cover..... Zurich Connect
• Very commercial vehicles..... Volkswagen
• Making every journey better..... Heathrow
• We can help..... Currys
• With you, right through..... HDFC Home Loans
• Disinfect to protect..... Lysol
• From start to finish..... Dunlop
• Racing, live music, kids go free..... Ascot
• The original mayonnaise..... Hellmann's
• Less effort. More garden..... Fiskars
• Be selfish..... Radox
• Icons of tennis..... Fila
• You'll Love it!..... Love it!
• Know paint, get Glidden..... Glidden
• Every mile makes me smile...... LD Lines
• Truly mediterranean..... Malta
• Heating for life..... Vokera
• Quality and value..... Bic
• The nature of beauty..... Creme of Nature
• Give your day a lift..... Ribena Strawberry